Amanda Huffman is the host of the Women of the Military podcast , a two time author, and the creator behind Airman to Mom. In this episode you’ll hear the story of Amanda’s engineering unit coming under attack while in Afghanistan, how she cultivated an audience around her unique niche, and why it’s important to continue to pivot into new things until you find your thing. Amanda’s story of how she landed where she is will be inspiring to anyone and underlines the fact that no matter your position, there’s people in the world that want to know what you do, and there’s only one person who can give them that. She’s embraced her experiences and is using that to help other’s in a way I think everyone ought to.
Resources:
Airman to Mom: https://www.airmantomom.com/
Girls Guide to Military Service - Book: https://militaryfamilybooks.com/collections/featured/products/a-girls-guide-to-military-service-by-amanda-huffman
Women of the Military - Book: https://www.amazon.com/Women-Military-Compilation-Stories-American/dp/1079328440
Amanda Huffman - LinkedIn: https://www.linkedin.com/in/airmantomom/
Amanda Huffman - Twitter: https://twitter.com/AirmantoMom
Show Notes:
00:00 Episode Introduction
01:10 Engineering 101
07:13 Colocating with a spouse in the Air Force
11:05 Joining an Army infantry unit
13:38 Challenges of rebuilding Afghanistan from the ground up
23:54 How view of Afghanistan changed through time deployed
25:58 Unit coming under attack and coping with the residual effects
39:29 Becoming a mom and finding a new calling
42:29 Starting to blog and the beginning of Airman to Mom
47:51 The Military Influencer Conference and cultivating a community
57:35 How to find your audience
01:05:21 When to pivot and try new things and how to validate the ideas
01:12:34 Defining your personal brand
01:17:34 Girl’s Guide to Military Service and places for further study
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The Scuttlebutt Podcast - The podcast for service members and veterans building a life outside the military.
The Scuttlebutt Podcast features discussions on lifestyle, careers, business, and resources for service members. Show host, Brock Briggs, talks with a special guest from the community committed to helping military members build a successful life, inside and outside the service.
Follow along:
• Episode & transcript: https://www.scuttlebuttpodcast.co/47-finding-the-audience-for-your-personal-brand-with-amanda-huffman/
• Brock: https://www.brockbriggs.com/